Stock Library: LATEST RELEASE Environmental Portraiture

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The legacy of a great man

Arnold Newman died last year. So why should anyone care?

Because Arnold Newman was a master photographer and a pioneer. He developed a style of photography called “environmental portraiture” which basically got rid of the studio. In an era when it was customary to pose a person in a chair in front of a bland backdrop, Newman posed his subjects in their own environments: Stravinsky at his piano, John F. Kennedy on the White House lawn, Georgia O’Keefe in front of a blank canvas topped by a cattle skull.

Nowadays, this style is so popular that you’ll hardly come across a traditional portrait studio anymore. Have you noticed how celebrities are photographed in their homes or in their favourite environment, looking relaxed and human – just one of us?

I owe Arnold Newman a lot – a big chunk of my career, in fact. As a commercial photographer in Sydney, I studied Newman’s style avidly. I adopted it both for my CEO clients as well as my magazine clients like Australian Geographic and Women’s Weekly. You can see a recent shoot I did for a government department, consisting primarily of this style of photography, here.

I’d like to pay tribute to Arnold Newman with this new release from my stock library. Do you recognize those photos which were influenced by his legacy? Additionally, for those of you photographers who want to learn how to shoot environmental portraiture yourselves, you can read my article “Three Basic Steps of Environmental Portraiture” in the new Southern Exposure newsletter. Watch this website for how you can register to be on the mailing list.

Esther